Created the graphic visual identity for both 'Tribal' and 'Focus' related UI elements throughout the game. This includes everything from the world map, navigation and way-finding design, dynamic HUD elements, all combat related UI (including all weapon cross hairs, status effect icons and ammunition types) along with numerous other icon sets and systems (platform achievements, modding systems, inventory items etc.) Created a custom asset filtering system to treat all 2D assets and icons with a cohesive 'tribal' look and feel. Created multiple external UI style guides and directed outsource artists in the creation of UI assets. Also heavily involved in the game's logo development, UR testing, early wire-framing and UX design. This was a fun one!